Heading up marketing for Studio B, he raised the profile of the studio and its quality work, receiving accolades in publications such as TIME magazine, The Globe and Mail, National Post, Hollywood Reporter, Variety and People magazine. Blair was selected as a Top 40 Under 40 Entrepreneur of the Year by Business in Vancouver in 1999 and was named the Lionsgate Innovative Producer of the Year in 2004. In 2007, DHX Media bought Studio B and Blair stayed with the company until 2011, helping management transition to a publicly traded company. In 2013, at the Banff World Media Festival, he won the DHX Media Award for Excellence in Kids Animation.
Today, Blair owns Vintage Sports Images, an online sports photography memorabilia company recently featured on CBC’s Dragons’ Den. A true entrepreneur and sports fan at heart, he co-owns Inside Performance, a state-of-the-art indoor baseball training facility in North Vancouver. He also owns and runs Blair Peters Animation, a consulting company focused on the animation industry. Blair teaches an Entrepreneurship in the Animation Industry course at Capilano University in North Vancouver.
Blair has always been community and charity-minded and has supported a range of organizations such as Arts Umbrella, which provided animation scholarships to Sheridan and Capilano University. He has also volunteered for Camp Teletoon, has donated to Covenant House and Vancouver Food Bank, and, after winning a $50,000 cash prize in 2004 from the Shaw Rocket Fund for Studio B’s original series Being Ian, immediately donated the entire prize to be shared between Toronto’s Sick Kids Hospital and BC Children’s Hospital.
When he’s not working, Blair loves spending time with his wife and three daughters and hanging out with his black lab, Cal—named after his baseball hero, Cal Ripken, Jr. Most recently, he produced a fundraising video in support of the Lions Gate Hospital Foundation, which helped raise more than $5 million for their Youth Mental Health Initiative.